We hate seeing cake makers waste time.
→ Waste money
→ Waste effort
The goal isn’t to work harder.
It’s knowing what deserves your attention.
Cake smarter, not harder today.
Cake smarter, not harder today.
What Are You Trying To Solve?
Rising costs are making it harder to stay profitable.
I don't know how to price my cakes in today's market.
It takes too long to make a modern buttercream cake.
I end up working late nights and weekends just to finish my cakes.
my baking is inconsistent.
I waste too much time & ingredients testing different cake recipes on the Internet.
i’m not confident enough to create my own designs.
But I don’t want to keep following popular cake trends.
1 Simple Philosophy
•
11,161+ Confident Students
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1 Simple Philosophy • 11,161+ Confident Students •
we teach clarity
Clarity leads to efficiency.
Efficiency leads to profitability.
Profitability leads to sustainability.
Because, there’s always a smarter way of things.
what’s holding you back?
Time
We eliminate:
Repetition
Unnecessary work
Trial and error
Wasted hours
Inefficiency
Mental Load
We eliminate:
Overthinking
Second guessing
Decision fatigue
Uncertainty
Financial Waste
We eliminate:
Underpricing
Wasted ingredients
Poor decisions
Low profit
Emotional Stress
We eliminate:
Overwhelm
Burnout
Frustration
Guilt
Comparison
“Thao’s courses allowed me to refine my skills so much faster than if I’d just learned from trial and error or YouTube.”
I love all the recipes and use many of them every week in my business.
Alanna Holmes - Colour Me Cake
“I am so glad I found these courses early on. It’d be a shame to do this for years and realise there could have been a better way.”
My work looks so much more refined and elevated. It gives me the confidence to try new things and experiment because I have a strong foundation.
Jeannine Nguyen - Sprinkle Happiness Cakes
“DTC courses provided fantastic methods and recipes which I was able to harness and adapt to best suit the needs of my business.”
The entire DTC system and its philosophy; to focus on "maintaining quality while maximising efficiency", really is what people in the modern cake-making world desperately need.
Kat Medrzejewski - Halo & Horns
Our guarantee
After teaching over 11,000 students worldwide, both online and in person, we’ve seen firsthand that our students achieve longer-term results from our online courses. While in-person classes are fun and valuable, there’s only so much you can remember once it’s over.
Our online courses are based off our in-person classes. They are detailed and easy to follow. With lifetime access to lessons, you can learn at your own pace and revisit the course any time you need.
Our promise:you won’t be doing this alone. You’ll join a community of thousands of DTC students who are generous, supportive, and welcoming. And Thao is always just a message away — whether you need help troubleshooting, fresh ideas, or a bit of encouragement.
Smaller courses, same impact.






